Jack Daniels’ wanted to reposition the brand as the drink that brings families together at Christmas time.
To achieve this, we created the world’s first hologram calling device...with a twist.
Not only did the campaign win at the New York Advertising Festivals, it was judged the second best piece of work
in the entire Havas network that year.
Finalist – Branded Entertainment, New York Festivals 2015
Silver – Innovation, New York Festivals 2015